Information architecture

Create diagrams in Figma that explain a new site architecture / navigation that I have devised.

midJennifer BoudinotOctober 22, 2024mid, CONTENT DESIGN, mindset-rel, cont-block-rel, user-flow-rel

Email copywriting

Click-worthy emails for product launches, drip campaigns, and newsletters.

Jennifer BoudinotFebruary 29, 2024copywriting-mid, ux-copywriting-rel

Copy direction

Direct UX copywriters on how to write clear, concise copy that helps direct and/or convert users.

Help center content

Write and make recommendations about Help Center content based on customer service audit.

Jennifer BoudinotNovember 3, 2023copywriting-top, ux-copywriting-rel, seo-faq-rel, copy-dir-rel, bottom

SEO (FAQ) content strategy

Create website FAQs designed to bolster search engine ranking.

Jennifer BoudinotOctober 23, 2023copywriting-mid, history-rel

eLearning courses

Write B2B and B2C eLearning courses.

Jennifer BoudinotOctober 23, 2023L-D-rel, ux-copywriting-rel, copywriting-mid

Packaging copy

Sales copy for product packaging.

Jennifer BoudinotOctober 23, 2023copywriting-mid

Landing page copy

Write clear, compelling, and conversion-focused copy that helps users convert.

Jennifer BoudinotOctober 23, 2023x-platform-rel, copywriting-top, elearn-write-rel, copy-dir-rel, notif-rel, ai-text-rel

Creative briefs

Draft briefs based on client objectives that guide creatives to tell the right story to the right audience.

Content blocking

Create content-blocking artifacts based on existing and proposed content to inform webpage creation.

Books and bylines

Original books, ebooks, and other bylined writings.

Jennifer BoudinotOctober 20, 2023x-platform-rel, copywriting-mid, history-rel, book-strat-rel

Executive focus groups

Lead listening sessions, interviews, and interactive workshops to uncover business or project objectives.

Learning & Development

Create curriculums, courses, and training programs for B2B and B2C product adoption, employee education, and other initiatives.

A CLEAR STRATEGYJennifer BoudinotOctober 19, 2023strat-top, STRATEGY, x-platform-rel, elearn-write-rel

Cross-platform content strategy

Create an online presence and monetized content around a brand image.

BRAND MONETIZATIONJennifer BoudinotOctober 19, 2023strat-top, STRATEGY

History writing

Writing about history based on original research.

Jennifer BoudinotOctober 19, 2023bylines-rel, spon-rel, copywriting-mid

User flows

Create user flow diagrams in Figma or MIro that show the possible paths for users of an app or website.

midJennifer BoudinotOctober 18, 2023mid, CONTENT DESIGN, mindset-rel, brief-rel, cont-block-rel, notif-rel, IA-rel

Mindset mapping & user journeys

Formulate user mindsets and plot content based on each mindset’s journey through the site.

Jennifer BoudinotOctober 17, 2023mid, user-j-rel, CONTENT DESIGN, cont-block-rel, digital-strat-rel, user-flow-rel, IA-rel

Digital (social) strategy

Create a digital strategy based on personas and SWOT analysis.

Jennifer BoudinotOctober 16, 2023STRATEGY, strat-mid, history-rel, email-strat-rel, bylines-rel

Email strategy

Segment lists and create targeted email communications that get more clicks.

Jennifer BoudinotOctober 13, 2023STRATEGY, strat-mid, x-platform-rel

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