Copy direction

Direct UX copywriters on how to write clear, concise copy that helps direct and/or convert users.

Jennifer BoudinotDecember 1, 2023CREATIVE GUIDANCE, CONTENT DESIGN, gov-rel, brief-rel, email-strat-rel, cont-model-rel, ux-copywriting-rel, L-D-rel, user-flow-rel, bottom, ai-text-rel, copywriting-top

SEO (FAQ) content strategy

Create website FAQs designed to bolster search engine ranking.

ON-SITE SAAVYJennifer BoudinotOctober 24, 2023CONTENT DESIGN, ux-copywriting-rel, copy-dir-rel, cont-model-rel, notif-rel, bottom, ai-text-rel, copywriting-top

Creative briefs

Draft briefs based on client objectives that guide creatives to tell the right story to the right audience.

A CLEAR STRATEGYJennifer BoudinotOctober 21, 2023top, CONTENT DESIGN, cont-dis-rel, gov-rel, client-workshop-rel, book-strat-rel, L-D-rel, x-platform-rel, focus-rel

Content blocking

Create content-blocking artifacts based on existing and proposed content to inform webpage creation.

CREATIVE ROADMAPJennifer BoudinotOctober 20, 2023CONTENT DESIGN, mindset-rel, client-workshop-rel, cont-model-rel, user-flow-rel, mid

User flows

Create user flow diagrams in Figma or MIro that show the possible paths for users of an app or website.

midJennifer BoudinotOctober 18, 2023mid, CONTENT DESIGN, mindset-rel, brief-rel, cont-block-rel, notif-rel

Mindset mapping & user journeys

Formulate user mindsets and plot content based on each mindset’s journey through the site.

Jennifer BoudinotOctober 17, 2023mid, user-j-rel, CONTENT DESIGN, cont-block-rel, digital-strat-rel, user-flow-rel

Content audit & discovery

Assess site content alongside user research and analytics and offer recommendations.

FIRST THING'S FIRSTJennifer BoudinotOctober 2, 2023top, client-workshop-rel, cont-block-rel, CONTENT DESIGN, mindset-rel, email-strat-rel, digital-strat-rel

Governance for creative sprints

Create internal + external processes for creative teams for reviews, approvals, and collaboration.

midJennifer BoudinotOctober 2, 2023CONTENT DESIGN, x-platform-rel, book-strat-rel, bottom

Client workshops: content strategy

Help stakeholders understand how to make their copy and other content align with user journeys.

ON-SITE SAAVYJennifer BoudinotSeptember 28, 2023top, cont-dis-rel, cont-block-rel, CONTENT DESIGN, brief-rel, focus-rel, email-strat-rel, digital-strat-rel

Component-level content modeling

Brainstorm and model new ways to showcase content that will better connect with users.

Jennifer BoudinotSeptember 28, 2023CONTENT DESIGN, cont-block-rel, copy-dir-rel, cont-dis-rel, ux-copywriting-rel, bottom

Notifications, Widgets, and iOS Live Activity

Devise strategy and create internal artifacts for app messaging/notification strategy, including push notification, in-app messaging, widgets, and iOS Live Activity.

Jennifer BoudinotSeptember 14, 2023mid, CONTENT DESIGN, cont-block-rel, copy-dir-rel, user-flow-rel

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